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Internet Marketing
A Website without Web Marketing is like a Signpost in the Desert!
Your website may be up and running, but you need it to start working for you by generating enquiries and interest from your audience. According to recent figures, over 85% of web searches come from the major Search Engines. Every search produces thousands of results, yet most users don’t go beyond the first ten or so listings.If like so many, your website is like "a signpost in the desert" we can help!
Pay Per click Campaigns
"Ideal for companies looking for an immediate impact. Our Pay per click campaigns are quick to set up, we work to your budget and there is NO contract for you to sign" We work on a simple business ethos that if we are doing a good job for you then you will continue to use us.
Just Internet use marketing techniques that ensure your website enjoys priority listings with all the major search engines. To maximise on any potential online enquiry for your business, we carry out detailed keyword and key phrase research, making sure that any lead coming from your website is one that you actually want. It's all about making sure the right people find your site.
Tracking software allows you to play an active role in managing your site's popularity and accessibility. At any time, you can obtain an in-depth report on how your pay-per-click campaign is progressing, which in turn lets you manage your marketing budget and make adjustments to enhance your online presence. By keeping you informed about how things are going, we give you a degree of control which is crucial in the fast-moving world of online business.
At Just Internet Solutions, we also provide an analytics service which is installed into the website and records all possible information on each and every user that visits your site, recorded against how they got to your site, whether or not they got to your site via a search engine along with what keywords they used. We can find out your most popular products or pages are, along with how much time people spend on your website, and which pages are the exit and entry pages. All this information can allow you to better choose content and better choose what products on which to have special offers.
Search Engine Optimisation (SEO)
This is the science of getting your website on the first page of all the major search engines. We work on packages of 10 keywords or more and stress right from the outset that this is not an overnight project and is completely dependent on the individual business type with delivery times generally being 8-12 weeks. With this process, we carry out detailed preparation work in order to ensure we are promoting the most relevant keywords to generate the most lucrative enquiries to your business. All of this work is carried out with your help because nobody quite understands your business like you do. At this point when we proceed with the order, we take a deposit and only ask for the balance when we have achieved page 1 rankings for 70% of your keywords. When we have achieved your page 1 rankings, we are constantly tweaking things in order that your website stays there and you will be happy to renew after the first year.
Here are some real examples of SEO work we have done and 1 keyword for you to see for yourself- JUST search on Google or Yahoo or try both!
www.cblgaragedoors.com - example keyword "garage doors manchester"
www.clockinginmachines.org.uk example keyword "clocking in machines"
www.pendleslotracing.co.uk example keyword "scalextric spares"
www.justblackpool.com example keyword "seafront hotels blackpool"
Search Engine Optimisation Wigan
Here at Just Internet Solutions we have been providing SEO for small to medium enterprises (SME's) for many years and provide the right solution for your business whether you want local listings or nationwide coverage. SEO is not a science and doesn't have to be a complex procedure whatsoever all you need for a successful advertising campaign is tried and trusted techniques that are used by all successful optimisation campaigns.
It is important to choose the right search phrases at the earliest opportunity and ideally at the web design stage so that the site can be structured around the search terms you wish to perform highly for. It is imperative that at any stage of search engine optimisation that the search terms selected are both traffic orientated and more importantly relevant to exactly what you do. Once the phrases have been selected it is important to ensure that the agreed search terms have been implemented in the core areas of the site so that when the search engine spiders crawl the site they are able to identify what service or products your provide and then place you accordingly in the results where you are best suited.
Where you are placed is determined by several factors and it is in our best interest to ensure we have met as much of the criteria laid out by the search engines as possible. This will ensure greater success in the results. If you are looking for web design with or without SEO we will always build a site using the correct formula that will allow a full online advertising package to be bolted on at a later date thus enabling us to keep the cost of the optimisation to a minimum. What I must stress is that SEO isn't a secret, the techniques are available to everyone who has the time and inclination to fathom, however it is the time needed to implement and maintain these techniques that causes people to use services like ours. We are based in Wigan but arrange optimisation campaigns for all of the North West, Lancashire and even the whole of the UK. The internet as we know has given us all the power to be local and it is in our opinion that the first and most important form of advertising in most cases is to your local market, build a base from which to grow, establish a localised market from which you can progress from and once the foundations for success are laid and the business/enquiries are starting to bear fruit then you should look to expand, upgrade and really broaden your target market.
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